Services and offers

Every engagement is a defined piece of work with a fixed scope and a fixed price agreed before anything starts. No hourly rate card, no open-ended retainers. Each quote depends on your URL count, market count and how much of your data already exists.

Quoted in EURPLN & USD on requestReverse-charge VAT for EU businesses
Four practice areas

What I work on

🌍

International SEO

Market entry, hreflang and international architecture, localisation that ranks rather than translates, per-market keyword and intent mapping.

🔍

SEO & AI visibility audit

The productised audit. Technical, content, AI answers and links, ending in a prioritised 90-day roadmap your team can actually execute.

🔗

Link building & digital PR

Four to six earned placements a month on domains with real traffic, every target justified before outreach starts.

⚡

SEO automation

Fixed-price workflow builds in n8n and Make that remove the repetitive half of SEO operations from your week.

Working in health? The same offers, shaped for pharma, medtech and health brands.

The ladder

Every offer, in order

Read this top to bottom: it moves from free, through one-off diagnostics, into ongoing work.

OfferWho it is for
Discovery call
30 minutes, free
Anyone weighing up whether this is worth doing
SEO & AI visibility audit · Tier 1
One market, up to 500 URLs
SMBs, startups, clinics, single-market SaaS
SEO & AI visibility audit · Tier 2
Two or more markets, hreflang and architecture
Multi-market brands, healthcare, export-driven companies
International market-entry sprint
4 to 6 weeks
Brands launching search visibility in a new EU or US market
Advisory retainer · 4 h/monthFounders and marketing leads who execute in-house
Advisory retainer · 8 h/monthTeams with a content or dev resource to steer
Fractional SEO lead · 16 h/monthScale-ups with no SEO hire; agencies, white label
Link building & digital PR sprint
4 to 6 placements a month
Brands with content worth linking to
SEO automation build
Fixed price per workflow
In-house teams and agencies drowning in manual work
Team workshop
Half day, AI-assisted SEO workflows
Marketing teams and agencies

Third-party placement fees in link-building sprints are passed through at cost, never marked up. A quote is held for 30 days.

How the money works

Nothing here is designed to trap you in a contract. The commercial terms are short enough to read in full:

  • Projects: 50 per cent on signature, 50 per cent on delivery.
  • Retainers: invoiced monthly in advance, three-month minimum, then rolling with 30 days' notice either way.
  • Unused retainer hours roll over once, then expire. They are not a bank.
  • Payment terms: 14 days. International invoices in EUR or USD with reverse-charge VAT wording where it applies.
  • Discounts exist for exactly two things: a written case study, or a referral that closes. Not for "we are small".

Which one do you need?

Most engagements start with an audit, because guessing is expensive. But not always:

  • You have no idea why traffic is flat. Tier-1 or Tier-2 audit, depending on market count.
  • You know what is wrong and need someone to steer the fix. Advisory retainer.
  • You are launching in a new country in the next quarter. Market-entry sprint.
  • Your content is good and nobody links to it. Link-building sprint.
  • Your team spends half its week on reporting and briefs. Automation build.
  • You are an agency and need the international work done behind your brand. Fractional lead.

If you are unsure, the discovery call sorts it out in thirty minutes, and I will say so if the honest answer is that you do not need me yet.

Quotes by market

International clients are quoted in EUR, with USD on request, and Polish clients in PLN. Pricing never depends on how much I think you can pay — only on the scope and the market rate.

Who I do not work with

I hold a full-time role at ALK-Abelló. To keep that relationship clean I do not take clients in allergy immunotherapy, companies competing with ALK-Abelló, or vendors serving them. That exclusion is written into my terms so both sides can point at it in writing. Client data, tooling and accounts are kept entirely separate, and all consulting happens outside working hours.